Mar 6, 2014
Issue 1931
Does the Aurene Label Refer to Woolworth’s?
David Donaldson of Orlando asked whether the following paper label was authentic two days ago.
David Donaldson notes:
“Good morning Alan,
I can only respond by saying the following: 1. I bought the piece from an old estate solely for the label, having never seen one before; 2. The label reads “Woodworth” not Woolworth.
Regards,
David P. Donaldson, MFA”
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Tom Dimitroff observes about this bottle that:
“I believe the bottle sat in the middle of a round tray that had cordials. All together it made a very nice set.”
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Then Bobby Rockwell of Corning reports he has seen this label before:
“Hi Alan,
Bobby Rockwell here. There resides in the Rockwell Collection at CMoG a Perfume that is mold blown with a pressed stopper with the same label on it that Dave Donaldson and I cataloged in 1973. The paper label on the decanter/perfume is an exact duplicate. I have also seen the label on another mold blown perfume with the remnants of the Woolworth paper label.
Bobby Rockwell
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There has been some mistaken identity though. The label is “Woodworth”, not Woolworth”
Scott Hansen of Staford, CT may well have sorted out what underlies this paper label that heretofore hasn’t been discussed.
“There was a Rochester, New York based perfume company whose name (among others) was C B Woodworth Sons. They were a high end outfit which during the period from 1915 to the early 1930s marketed vanity items to go along with their perfume line. They became quite famous for their rouge or powder compacts. Some of the jars/boxes they manufactured contained the name “Woodworth” and “New York” in a manner similar to the label on David’s bottle. This is pure speculation on my part (and I can’t prove any of it) but it seems reasonable to me that given the time period, the bottle and the geographic proximity to Corning that perhaps this label was created by C B Woodworth Sons and used on the Blue Aurene bottle of David’s and sold along with the company’s perfume line. More information about the company can be found at this link along with pictures of designs similar to David’s label.
Perhaps someone else can add some real facts to my speculation.